India’s hardworking women in blue-collar jobs, construction, manufacturing, and beyond, are largely invisible in visual media. Welspun’s EqualStock 2.0 is an initiative to change that, breaking stereotypes and promoting inclusivity by providing media, businesses, and brands with authentic imagery. We’ve created an accessible image library, a platform offering high-quality, royalty-free photos that accurately represent the strength, skill, and diversity of these women. Our goal is to foster a more balanced, representative visual narrative in media and advertising, driving positive social change. Let’s break the loop of underrepresentation. Use EqualStock to celebrate India’s blue-collar women workforce.